Paramount Pictures and Microsoft are entering into a partnership under which the movie studio's content will be integrated into the software giant's Xbox Live service, the companies said on Tuesday.
The program will launch Wednesday with free, high-definition, downloadable content from two summer 2006 Paramount films: "Mission: Impossible III" and "Nacho Libre." Essentially, the partnership is about bringing a wide variety of content to the online Xbox community service, including movie trailers, graphics that can be used to customize Xbox games and contests whose winners will get to play games against stars from the studio's films.
News.com
Microsoft se ha lanzado a una campaña conjunta con el estudio Paramount Pictures para que los usuarios de su sistema online Xbox Live disponga de más contenidos e interactividad.
Tras el acuerdo alcanzado, en el servicio de Microsoft se podrá descargar material relacionado con Paramount en calidad HD y de forma gratuita. No esperéis gran cosa. De momento, trailers y material diverso de los próximos estrenos del estudio para este verano: Misión Imposible III y Nacho Libre.